I Lack Discipline

Last Monday, I set out for an entire week of focus and productivity. I got off to screaming start with some early morning exercise. I diligently made it through several hours of online tutorials. I tracked down some supplies for my art projects. I designed and sketched out several new ideas. I got IMPARTWORKS caught up in the social networking scene. I even turned down some opportunities to catch up with friends.

And then, Tuesday rolled around. It’s not that I ran out of steam, it’s more like I was over-ambitious. It was like wanting to do so much actually impeded my ability to focus. I was cocky. It was like, this:

By mid-week I managed to find some balance. The key to not getting ahead of myself was simply to tackle one task at a time. You could say I found discipline within. For a while.

By Friday evening, I had seemingly lost sight of the prize. I am unsatisfied with my inability to even temporarily curb my appetite for social interaction. Over the weekend, I took nearly every opportunity presented to meet up with friends. It wasn’t excessive, but I failed my one-week challenge to stay focused. One good friend of mine deemed any attempt I make at being antisocial, “ridiculous” and “counterproductive.” As much as I’d like to agree, last week’s challenge was more an exercise in self-discipline than anything else. Therein lies my disappointment.

In light of the attitude change that I created this blog to promote, I’m going to close this one out on a high note. Despite having succumb so easily to distraction, I do have some tangibles that suggest my week wasn’t a failure after all. Here is a sneak peek at a prototype and a few unfinished pieces from my first round of production under IMPARTWORKS.

My name is what?

Identity Crisis

Yesterday was an exciting day. I came up with a project name and a few logo and slogan ideas. I also registered a couple of domains that might be useful to me down the road. It was no great accomplishment but it allowed me to get started on setting up some social media and networking accounts. I spent the bulk of the day on that.

Then today, as I was sorting through those accounts, I realized that an old abandoned start-up venture of mine might actually have a better name than the one I came up with yesterday. It’s definitely more catchy, it would save me some time and money, and coincidentally, it is appropriate to the project I would need it for.

So, which name do I use? I’ve set up a whole slew of online accounts under the new name, but I’m not sure I like it as much. For the old one, I already have a business entity registered in my state, an EIN, and a bank account. I have the domain for it also. The only drawback is that the old name is not available on the social media and networking platforms for which I’ve signed up using the new name. So, if I use it there would be inconsistencies in the name across the web.

What are the critical components of a good name? And how important is consistency?